T Trang

Face App – A Privacy Issue Or A New Marketing Strategy?

If you have been active on your social media in the past months, you may noticed a lot of celebrities has tried an app called ” Face App” that made them look older, younger, or change their genders. The “old” filter is what caused the app to go viral, however the variety effects of theContinue reading “Face App – A Privacy Issue Or A New Marketing Strategy?”

Have you ever been concerned about your privacy data?

There are so many ways to collect customer’s data that businesses applied in the past years. I’ve read and also heard about how business used customers personal information for different purposes. However, in this modern World, consumers choose to SMART everything from SMART phone, SMART watch, SMART laptop etc, without knowing their data has beenContinue reading “Have you ever been concerned about your privacy data?”

How Did Apple Use Their Marketing Strategy?

Smartphones become an integral part of everyday life. I personally don’t think I can live without it. The smart phone is not about messages and phone calls anymore, the quality camera function plays an important part also as the large storage. According to Frontiers statistics, approximately 88% of the population own a smartphone. In theContinue reading “How Did Apple Use Their Marketing Strategy?”

Would You Love To Talk To A Chatbot?

Last week I logged onto the RMIT Connect website looking for information on elective courses, at first, I wasn’t really sure where to start but then I saw a chatbot at the bottom right corner which said “Ask the RMIT bot”. Out of curiosity I started the conversation with “hey” and surprisingly, it sent meContinue reading “Would You Love To Talk To A Chatbot?”

Live Streaming – A New Marketing Strategies That You Don’t Want To Miss Out

There are so many interesting facts about live stream that you can be able apply for your business. 80% audiences prefer to watch live stream videos instead of reading blogs Increase sales can get up to 97% if customers think the videos are exciting A high percentages of customers which is 67% will likely toContinue reading “Live Streaming – A New Marketing Strategies That You Don’t Want To Miss Out”

What’s Digital Marketing?

Digital marketing is always a connection between businesses to the right audience. To find a right right channels to target the right customers you need to go through a lot of researches, try different channels, target different groups of customers to get the best results. So, what are those channels and how do you useContinue reading “What’s Digital Marketing?”